The Athlete Brand Advisor Podcast

NIL Legal Questions Answered by Sports and Business Attorney Joshua Frieser

Joshua M. Frieser, is a sports and business lawyer and Principal Attorney at Frieser Legal. His practice is focused on the representation of athletes, agents, entrepreneurs, start-ups, and small businesses. 
While working to solve the unique legal needs that they have, Josh represents athletes in internal disciplinary proceedings and NIL licensing agreements, as well as in related intellectual property and business planning matters. In addition to serving as counsel to college and professional athletes and agents, Josh represents sports industry start-ups and small businesses as primary outside counsel.
In this episode:
How Josh got into the sports business
Common questions from athletes related to NIL
NIL representation rules in different states
Why it's important to work with a registered marking agent in your state
Why athletes need to know their college’s uniform and logo use policy
Branded apparel and equipment for college and professional athletes
Questions about NIL activities during competition 
NIL deals, partnerships, contracts and post-game press conferences
The future of name, image and likeness for high school and college athletes, including uniform legislation 
What the NCAA hiring Charlie Baker as President means for the future of NIL and legislation
What high school athletes need to know about NIL
Show links:
Frieser Legal: https://frieserlegal.com/meet-josh/
Pliable Athlete Branding: https://www.pliablemarketing.com/athlete
Connect:
Follow Frieser Legal on Twitter at @JoshFrieser
Email Josh at josh@frieserlegal.com
 

What athletes can learn from sports broadcasters

In this episode, Greg Glynn talks with fellow hockey play-by-play broadcaster Mike Keeley from the Maine Mariners about a wide range of topics including, tips for athletes who want to build their brand and explore broadcasting as a career.
Michael Keeley has been the Media Relations and Broadcast Manager of the Maine Mariners since the team first began in 2018. He serves as the radio play-by-play announcer for the team in addition to handling most of the PR, communications, and media duties within the organization. Michael has been broadcasting sports for over 10 years, getting started with NCAA DIII hockey in 2009, as a freshman at SUNY Oswego. He received his B.A. in Broadcasting and Mass Communication from Oswego in 2013.
Prior to Maine, Michael spent four years working in the NAHL with the Keystone Ice Miners (Connellsville, PA) and Austin Bruins (Austin, MN) while also covering baseball for the Northwoods League's Rochester Honkers (Rochester, MN), where he was named “Announcer of the Year” in 2017.
What you'll hear from the podcast episode:
How Mike became a broadcaster
What Mike did to practice his play-by-play broadcasting
Why Mike chose SUNY-Oswego
How timing can be everything for a sports broadcaster
Why starting out as a color commentator can be helpful for your broadcasting career
Greg and Mike share a valuable lesson for aspirating broadcasters: to take your shot
How color commentary can help you become a better play-by-play broadcaster
The opportunity for athletes if they are injured to try sports broadcasting
Mike talks about the Mariners Coach’s Show
How to create your own play-by-play style
How networking as a broadcaster can help advance your career
How players can grow their athlete brand by getting to know the broadcaster
Why having and athlete profile can be a huge benefit for your future career
Why athletes in the ECHL should be thinking about building their brand to get a pro contract
Connect with Mike Keeley:
Twitter: @keeleymike (twitter)
Facebook: @MarinersOfMaine
Instagram: @MarinersOfMaine
Maine Mariners website
Mentioned in the podcast:
Eddie Olczyk
Darren Pang
Ray Farraro
Rick Jeanneret
Frank Fixaris
Doc Emerick
Dale Arnold
Joe Beninati
Tom Caron
Don Stevens

Paratriathlon athlete Steve Lovelace shares his inspirational athlete story

In this episode, we’re talking about the incredible athlete story of Steve Lovelace and what it takes to overcome incredible adversity and injury to become a paratriathlon pioneer.
In 1982, Steve was a healthy athletic college freshman ready to make my mark on the world. Little did he know that shortly after his fist year of college he would be involved in a near death accident that left him paralyzed below the waist.
Three years after his accident he went on to became the second-ever disabled athlete to complete a quarter Ironman triathlon. He became pioneer of triathlon/paratriathlon in 1986 when the sport of triathlon was in its infancy.
Due to his humble nature, Steve didn't share much from his endeavors back in the 80's because as a disabled athlete he feared that he would not be allowed to compete. He says there were very few disabled athletes to emulate, unlike today. Now Steve is one of them and shares how he blazed his own trail and nothing was going to stand in his way. 
In this episode:
Steve describes how he became paralyzed
He talks about what motivated him to recover and walk out of the hospital
What motivated him to become a paratriathlon athlete
Steve talks about how he has started to share his athlete story more using social media and his book
Why books are such a great way for athletes to build their athlete brand
Greg shares athlete branding advice for athletes who want to tell their story on social media
How Steve turned finishing in last place into his athlete story
Steve talks about the importance of goal setting
Greg share advice for how athlete's can get media coverage
Show links:
Mark Spitz
https://en.wikipedia.org/wiki/Mark_Spitz
USA Triathlon Foundation
http://usatriathlonfoundation.org/
University of Oklahoma
https://www.ou.edu/
Colin Cook
https://www.instagram.com/colinwesleycook/?hl=en
Pliable Athlete Branding 
https://www.pliablemarketing.com/athlete
Connect
Instagram: @splovelace Twitter: @sp_lovelaceliv2glf@gmail.com 
 

Former Quinnipiac Field Hockey Player Talks NIL and Networking

In this edition of the Athlete Brand Advisor podcast, we’re talking with Erin Browne, former field hockey goalie at Quinnipiac University. Erin was standout goalie for the Bobcats from 2002-2006.
During the episode she reflects on her time at Quinnipiac. She also talks about new opportunities for college athletes related to their name, imagine and likeness.
Erin would have been the perfect person for NIL opportunities when we went to Quinnipiac together. She has an incredible personality and now has a wonderful family and successful career.
Today, Erin is a Production Underwriter at AFM's based in Johnston, Rhode Island. As a successful professional, Erin shares the importance of networking and how it can help athletes to grow their personal brand.
In this episode:
How recruiting has changed since Erin applied to Quinnipiac
What it was like to be the first college athlete to get recruited in her family
Why it is important to standout as an athlete
The importance of high school sports, club teams and camps
The growth of the Quinnipiac field hockey program, including the turf fields and stadium complex
Why it is important to meet more athletes at college to build your network
The advice for today’s student athletes about building a positive reputation
Using your athlete brand and a networking tool and talking point
The brand that Erin would have wanted to work with for NIL opportunities
Erin also talks about the importance of networking and how it can help athletes to grow their personal brand.
The people that Erin has relied on for advice in her career
How Erin got involved in field hockey coaching
The importance of preparing for life after sports
Why it is important to be the best version of yourself
Show links:
Erin Browne on Linkedin
Quinnipiac University
Op-ed in the Portland Press Herald about United States Women’s Soccer Team
Pliable Mission E50
Becca Main, Quinnipiac Field Hockey Coach
SEAAV Athletics
Pliable athlete Catie Boudiette
AFM
OBO Field Hockey Equipment
Women in Insurance
Stow Acres
Boston Marathon