The Athlete Brand Advisor Podcast
The Athlete Brand Advisor Podcast with Greg Glynn features advice and interviews about name, image and likeness (NIL) opportunities for high school, college and professional athletes, including marketing ideas for athlete branding. Learn how marketing, public relations and broadcasting can grow your athlete brand. We also have special episodes to talk about recent news, events and anything in the world of sports.
Episodes

Friday Apr 11, 2025
How to Improve Your Athlete Mindset
Friday Apr 11, 2025
Friday Apr 11, 2025
In this episode of The Athlete Brand Advisor Podcast, Greg Glynn talked with Gary Chupik, an internationally recognized mental performance coach. Gary unlocks performance in professional teams, athletes, business professionals, and those wanting to find their next level in performance. Gary’s unique methods and processes are unprecedented in the sports and business worlds.
The episode featured advice for athletes in their sport and how athletes also develop a mindset around NIL.Gary is an international speaker, writer, Professional Member of the Association of Applied Sport Psychology, Certified Professional Leadership Coach through the ICF (International Coaching Federation), Creative Results Coaching Mastery Certified, and much more.Gary’s client list includes players, coaches, and business executives from the Houston Texans, Washington Huskies, Idaho Vandals, Stanford University, USA Figure Skating, Seattle Mariners, Limitless Minds (Russell Wilson’s company), National Motocross Association, Crossfit Olympics, and more. He’s worked with high-performers in business from Microsoft, the FBI, police/fire, Amazon, Keller Williams Real Estate, Thrivent Financial, Boeing, NTT Global, and many more. Gary is a sought-after speaker, coach, and consultant.With over 30 years of leadership experience from local to national leadership, Gary has inspired over 25,000 high-performers, been on stage over 500 times, led over 200 training sessions, and coached over 600 athletes and business people wanting to get better.
Episode links:
www.elitemindsetnation.com
Instagram: Elite Minset
LinkedIn: Gary Chupik
Katie Shanahan, Pliable athlete
PliableMarketing.com

Tuesday Jan 07, 2025
College Recruiting Advice for Athletes and Parents from Francais Olexa
Tuesday Jan 07, 2025
Tuesday Jan 07, 2025
In this episode, Greg Glynn talks with Francais Olexa about advice and information for high school athletes who are being recruited by college coaches.
Whether you want to play Division 1 or play at a junior college, this episode has great advice to help you get attention from the colleges you are most interested in.
In this episode:
How Francais got started coaching softball
Tips for emailing college coaches, including email length, subject lines and more.
How long your college recruitment highlight video should be
Things parents and athletes should discuss before the recruiting process begins.
When and how to follow up with college coaches
Episode links:
Free recruiting e-book
Olexa on Deck on Skool
Olexa on Deck Linktree

Tuesday Dec 17, 2024
Advice for high school tennis players who want to play tennis in college
Tuesday Dec 17, 2024
Tuesday Dec 17, 2024
In this episode, Greg Glynn talks one-on-one with Erin Reeves, former Division 1 college tennis player and head coach of the women's tennis team at Colby College.
Erin shares her insights and experiences with athletes and parents who are wondering about the recruiting process.
In this episode:
How long your tennis college recruiting video should be
What to write in an email to college coaches
What not to do during the recruiting process
Advice for young tennis players and their parents about the college recruiting process
Erin's thoughts on the growth of women's sports
Show links:
Colby College
Erin Reeves bio
Colby College women's tennis on Instagram

Friday Dec 06, 2024
How to play in the PWHL featuring pro hockey agent, Krista Kerth
Friday Dec 06, 2024
Friday Dec 06, 2024
In this episode, Greg Glynn, Founder & CEO of Pliable Marketing sits down with PWHL agent Krista Kerth to answer questions for female hockey players who are looking to play in the PWHL.
As a PWHL agent, Krista represents more than 25 women’s hockey players who are paving the way for the future generation of young girls. She is currently working with some of the top talent in the league, including Ella Shelton, Jincy Roese, Britta, Curl, Abbey Levy, Emily Brown, Lexie Adzija and more. Krista is proud to support these women who are living out their dreams representing who they truly are; passionate, talented, unique, and beautiful individuals. In this episode: - The growth of the PWHL, including where it started, how it's evolved, where it's going and upcoming expansion.
- How Krista does things differently than traditional professional sports agents.
- How NIL and personal branding can help female athletes during and after their hockey career.
- Getting ready for the runway, what you should be doing to prepare yourself for the PWHL draft.
- Greg and Krista talk about the passion they share for women's sports, including Pliable's #MissionE50, an initiative to always represent more than 50% female athletes.
Show links:
loraathletes.com
danbrands.company/
instagram.com/loraathletes/
instagram.com/danbrands.company/
PliableMarketing.com/e50
Margot Norehad
List of Pliable athletes
Contact information
Krista Kerth, PWHL agent
Krista@loraathletes.com
Greg Glynn, Founder & CEO of Pliable
PliableMarketing@gmail.com