The Athlete Brand Advisor Podcast
The Athlete Brand Advisor Podcast with Greg Glynn features advice and interviews about name, image and likeness (NIL) opportunities for high school, college and professional athletes, including marketing ideas for athlete branding. Learn how marketing, public relations and broadcasting can grow your athlete brand. We also have special episodes to talk about recent news, events and anything in the world of sports.
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Episodes
Saturday Jan 15, 2022
Saturday Jan 15, 2022
In episode 4, Greg Glynn sits down for an exclusive interview with Rand Pecknold, head coach of the Quinnipiac Bobcats men's ice hockey team.
Pecknold is in 28th season behind the bench for the Quinnipiac men's ice hockey program. He has the most wins of any coach in Quinnipiac history with more than 550. In 2016, he was named the Spencer Penrose National Coach of the Year and College Hockey News National Coach of the Year. He has helped the Bobcats reach the national championship game in 2013 and 2016.
Included in this interview:
How Quinnipiac University and Rand Pecknold helped Greg start his broadcasting career
Advice for athletes who want to play NCAA sports at a division 1 school
Why an athlete's content on social media matters and how it can ruin their chances to play for a school
The importance of culture on a team and why it matters
Advice for 16-19-year-olds about commitment
How being ranked #1 or #2 in the country helps a college and creates awareness
The development of Quinnipiac players who play in the NHL, including Devon Toews, Connor Clifton and Chase Priskie
How NHL coaches have helped Rand become a better coach
When and why Quinnipiac started trending #1 on Facebook
How a new facility helps with recruiting
Road trip advice and a helpful tip for how to get wrinkles out of your shirt without ironing it
How Rand has been pliable during his coaching career
Show links:
Quinnipiac Athletics website: https://gobobcats.com/
Quinnipiac Men's Ice Hockey social media accounts:
Twitter: @QU_MIH
Instagram: @qu_mih
InStat website for recruiting athletes: https://instatsport.com/
Pliable's Athlete Branding Process: https://pliablemarketing.com/athlete
Saturday Jan 01, 2022
Saturday Jan 01, 2022
In episode 3 of The Athlete Brand Advisor Podcast we’re talking about recruiting. This is a hot topic for high school and college bound athletes, especially with the new NCAA rules about name image and likeness.
Our guest is Derek Whitmore, former NHL player and current Assistant Coach of the Chicago Steel of the USHL.
In this episode:
How Derek navigated his path to the NHL
Recruiting during the pandemic and coming out of the pandemic
Differences between D1 and D3
Advice for high school hockey players who want to go to a Division 1 college
Where recruits are looking for talent
What makes a good recruit?
How has COVID changed recruiting
Advice for high school or hockey players in juniors to try so they can stand out to recruiters
The biggest adjustment student athletes have to make in college
Impact of college transfer rule
New name image and likeness rule in the NCAA
How Derek was pliable in his hockey career
Connect with Derek Whitmore
Twitter: @DWhitmore21
Instagram: DerekW2121
Email: dwhitmore@chicagosteelhockeyteam.com
Show links:
Peter Clark, Athletic Trainer, Strength and Performance Coach at Beyond Strength
https://www.linkedin.com/in/peter-clark-7a178829/
Chicago Steel
https://www.chicagosteelhockeyteam.com/
Bowdoin College
https://www.bowdoin.edu
Pliable Athlete Branding
https://www.pliablemarketing.com/athlete
Saturday Dec 18, 2021
Saturday Dec 18, 2021
In episode 2, Athlete Brand Advisor Greg Glynn shares three tips for media relations for athletes. He shares why it is important to be approachable, stay in the moment and why it is important to control the message.
In this episode:
:55 - Be Approachable: Why it is important to be available and get more publicity.
2:33 - Stay in the moment: Why it is important to prepare for interviews
4:25 - Make sure you control the message: The importance of anticipation and how to build trust with fans and the media
Learn more about athlete branding at pliablemarketing.com/athlete
Saturday Dec 18, 2021
Saturday Dec 18, 2021
This episode features the personal background of host Greg Glynn, the Athlete Brand Advisor. He talks about how his career has been spent in the communications industry, sparked initially by his passion for sports. He talks about how his background in marketing, public relations and broadcasting sparked his idea to start the podcast and the audience and topics listeners can expect in future episodes.