Friday Mar 13, 2026
Why Athletes Make Great Coaches with Author Matt Rogers
In this episode of The Athlete Brand Advisor Podcast, Greg Glynn interviewed Matt Rogers, author of "The Recipe for Being a Great Coach," to discuss his sports background, coaching career, and the inspiration behind writing the book. Matt shared his experiences playing college sports at Bowdoin College and his journey into coaching, emphasizing the importance of building positive team cultures and teaching life lessons through sports. Matt explained that the book, which contains 22 chapters focused on skills and life lessons, aims to help coaches and athletes become their best version of themselves and inspire others.
Journey to Success in Coaching
Matt shared his journey from a multi-sport athlete in Maine to becoming a successful coach, author, and hitting coach at Bowdoin College. He discussed his early experiences playing sports with his siblings and emphasized the values of faith, family, education, and sports instilled by his parents. Matt reflected on his college career at Bowdoin, where he initially struggled with the team's performance and culture but chose to stay, eventually leading the team to its best record in school history by his senior year. He highlighted the importance of perseverance and personal growth over winning records, and his recent book, "The Recipe for Being a Great Coach," explores these themes further.
Matt's Coaching Journey and Philosophy
Matt discussed his coaching career, which began in high school and continued through various roles, including assistant coaching at Deering High School and coaching basketball and baseball at different levels. He expressed a preference for coaching baseball and basketball, highlighting the psychological aspects of baseball and the ability to make in-game adjustments in basketball. Matt emphasized the importance of coaching as a way to instill work ethic, team spirit, and life lessons, regardless of age. Greg inquired about Matt's decision to write the book "The Recipe for Being a Great Coach," but Matt did not provide a specific answer in this segment.
Sports Beyond Records and Titles
Matt discussed his journey of writing a book which focuses on the essential aspects of sports beyond records and titles, emphasizing shared experiences, friendships, and life lessons. Inspired by a friend, Dave Eid, Matt decided to transform his ideas into a book, which was surprisingly accepted by a publisher. He explained that the book is applicable to anyone seeking personal growth and leadership, highlighting the importance of being selfless and positive. Matt expressed his hope that the book would help others improve themselves and, in turn, assist others. Greg agreed, emphasizing the book's relevance for coaches and athletes and its potential to inspire higher standards in coaching and leadership.
Episode Resources:
Contact Matt at M22rogers@aol.com or call 207-318-6056
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