Tuesday May 07, 2024
How NIL lead to a book and bright future for a former baseball player
Host Greg Glynn sits down with Ryan Schachtner, a former college baseball player that turned a career and MLB dream ending injury into one of the fastest growing financial planning firms in the Southeast. While working with professional athletes, Ryan was encouraged to write a book to help guide future generations manage and keep their money. His book, The Foundation for Financial Excellence was released July, 2021 shortly after Name, Image and Likeness went live and quickly became an international best seller.
Ryan quickly noticed that the athlete development space needed some disruption and co-founded Success Beyond Game Day. The focus of Success Beyond Game Day is to help athletes, while they continue to develop athletically, build a parallel path to maximize success in life after sports. Through a custom assessment, a neuroscience-based platform and an online education community they are able to create a unique and relevant development path for every athlete. Working with colleges and teams from DIII to Power 5, High School, NFL and international soccer clubs their goal is to impact 1 billion athletes.
In this episode:
- How Ryan started his baseball career
- The shoulder injury that ended his baseball career
- Ryan shares how he selected a college to play baseball
- Why Ryan felt like he lost his identity after his athletic career was over
- How the COVID-19 pandemic led to his book, Success Beyond Game Day
- Why he credits name, image and likeness (NIL) court ruling for turning his book into an international best seller
- Ryan talks about the challenges for athletes at the end their career
- The importance of a parallel personality
- Ryan’s recent experience at the NFL combine
- Greg talks about personal branding and athlete branding and why it matters
- What his program does to help athletes become more mature and focus on longevity
- What Ryan thinks are the best opportunities for NIL
- The definition of the true NIL and story behind Katie Shanahan
- What Ryan is working on next, including working with the NFL
- The impact of the transfer portal on colleges and career development for athletes
- Ryan’s advice for today’s college athletes
Links:
Social Media
@amust.win - instagram
https://www.linkedin.com/in/ryanschachtner/
Katie Shanahan: https://www.instagram.com/katieshanahannn/
Connect with Ryan:
About Pliable Marketing:
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